About Blend
Blend started because we kept seeing the same thing. Businesses were setting their ad budgets on numbers from ad platforms that mark their own homework.
We're a small team of marketers, analysts and security specialists working with businesses and agencies across Australia. Our job is to line up what the ad platforms say with what actually happened in your shop, your customer database and your bank account, and then help you act on it.
We're independent. We do run campaigns for some clients, but our first loyalty is to the numbers. That's why most of our work starts with an audit rather than a sales pitch.
We've worked with teams at University of Newcastle, SSKB, Vodafone, Casella.
How we work
- Your own sales records come first. Your shop or customer database is the truth we check everything against, not the ad platform's dashboard.
- We show our working. Every recommendation comes with the evidence behind it and, where we can show it, what it's costing you.
- We only look. We ask for view-only access wherever we can and remove it when the work is done.
- We write in plain English. Reports your leadership team can read in five minutes.
Certified partners
We hold partner certifications with Meta, Salesforce, Shopify Plus, ActiveCampaign and Google Cloud.
Thinking about AI? Our free AI Ready Data Strategy Scorecard checks whether one part of your business has the information it needs to get started.
How good is your data, really?
Answer 12 quick questions about how you track sales and report on marketing. You'll get a score straight away, and one of us will be in touch within a business day to talk it through.